Agencies, brands, and filmmakers in Vancouver need production partners who deliver on brief, on budget, and on time—without the logistical headaches that come with traditional location shoots. Upperland Studio is a premium LED wall facility in Richmond, BC, built specifically for professional-grade commercial, branded, and narrative production. Whether you are an agency producing a national campaign, a DTC brand launching a product line, or an independent filmmaker shooting your next project, our studio provides the technology, space, and support to bring your vision to screen.
Agency Workflow: From Brief to Final Delivery
We understand that agency timelines are tight and client expectations are high. Our production workflow is designed to slot seamlessly into the way agencies already operate:
- Discovery and scoping. Share your creative brief and we will assess technical feasibility, recommend LED wall environments, and provide a detailed quote—typically within 24 hours.
- Pre-visualization. Using our AI-driven pre-viz pipeline, we build draft LED wall scenes before shoot day so your creative director and client can review and approve environments in advance. No surprises on set.
- Production day. Your team arrives to a fully prepped studio—LED wall loaded, lighting roughed in, camera positions marked. We provide on-site technical operators to manage the wall and Unreal Engine in real time, freeing your director to focus entirely on talent and performance.
- Real-time client review. Because the LED wall renders final-pixel backgrounds live on camera, what you see on the monitor is essentially what you get in the edit. Clients on set or on a video call can approve shots immediately—eliminating costly rounds of VFX review later.
- Post-production support. We deliver camera-original files same day. If you need colour grading, compositing, or final finishing, our post team is available on a project basis.
This end-to-end approach means fewer vendors, faster turnarounds, and more creative control than a traditional multi-location shoot. Learn more about how LED wall production compares to traditional film sets.
Brand Production Capabilities
For brands producing their own content—product launches, social campaigns, e-commerce assets, corporate video—our studio offers a unique combination of flexibility and production value:
- Hero product shoots. Place your product in any environment—luxury interiors, outdoor landscapes, futuristic settings—without shipping anything anywhere.
- Lifestyle and campaign content. Shoot talent in location-authentic settings that match your brand aesthetic, all within a single controlled space.
- Social-first content. Produce vertical and horizontal assets simultaneously so your paid and organic teams get exactly the formats they need.
- Corporate and internal video. Town halls, training content, and executive messaging with a polished, broadcast-quality look.
- Event content capture. Our space accommodates 50–80 guests for launch events, screenings, or live-streamed presentations, with full AV support.
Filmmaker Features and Technical Specifications
Independent filmmakers and production companies will find everything they need for narrative, commercial, and documentary work. Our LED wall studio specifications include:
- LED wall: 7 m wide × 4 m tall, 180-degree curved configuration for wrap-around immersion
- Render engine: Unreal Engine with real-time camera tracking for parallax-correct virtual environments
- Pixel pitch: Fine-pitch panels suitable for close-up and wide-shot work
- Green screen area: Dedicated chroma-key zone for shots that require traditional compositing
- Lighting grid: Professional stage lighting with DMX control—tungsten, LED, and colour-wash fixtures
- Podcast and interview setup: 3-camera configuration with dedicated audio for talking-head and interview formats
- Power and rigging: Sufficient power distribution and rigging points for additional grip and electric gear
For a full breakdown of what these specs mean in practice, see our studio rental page.
White-Label Production for Agencies
We offer white-label production services for agencies that need to deliver LED wall content to clients without building an in-house virtual production capability. Under a white-label arrangement:
- All deliverables are branded to your agency—no Upperland Studio watermarks, credits, or branding appear in client-facing materials.
- We operate as an extension of your team on set, following your creative direction and production protocols.
- Confidentiality is standard. NDAs are signed before any project details are shared.
- You maintain full ownership of all produced assets.
This model is particularly popular with marketing agencies, digital studios, and post-production houses that want to offer virtual production as a service without the capital investment of building their own LED volume. According to Animation World Network, the virtual production market is projected to reach $4.8 billion by 2030—agencies adding this capability now are positioning themselves ahead of the curve.
Pricing Tiers
We keep pricing transparent and scalable. Studio rental starts at $99 per hour with a two-hour minimum. Here is how our tiers break down:
- Studio rental (self-directed): Access to the LED wall, lighting grid, and studio space. Ideal for production teams that bring their own crew and equipment.
- Supported production: Studio rental plus on-site LED wall operator and lighting technician. Best for teams that want technical support without hiring additional freelancers.
- Full-service production: End-to-end production including pre-visualization, shoot-day crew, and post-production. Designed for brands and agencies that want turnkey delivery.
Volume discounts are available for agencies booking recurring sessions. View our detailed pricing guide for specific rates and package details.
Why Agencies and Brands Choose Upperland Studio
We have worked with agencies ranging from boutique digital shops to full-service firms handling national accounts. The reasons they keep coming back are consistent:
- Speed. Pre-viz approval, same-day shooting, and immediate file delivery compress timelines that used to take weeks. A campaign that would require three location days and two weeks of VFX can often be completed in a single studio day with final-quality footage captured in-camera.
- Cost control. No location fees, no travel, no weather delays. One studio, unlimited environments. For brands producing quarterly content, the savings compound quickly—our clients regularly report 30–50 percent reductions in per-project production costs compared to traditional multi-location shoots.
- Creative flexibility. Change the entire background between takes. Test multiple concepts in a single session. Present three different visual directions to a client on the same shoot day and let them choose their favourite with footage already captured.
- Confidentiality. Controlled studio environment protects unreleased products and campaigns from leaks. No bystanders, no public locations, no risk of someone photographing your client’s unannounced product.
- Proximity. Located in Richmond, BC—15 minutes from downtown Vancouver, 10 minutes from YVR, with free on-site parking. Easy access for local teams and convenient for clients flying in from Toronto, LA, or Seattle.
The Growing Demand for Virtual Production in Agency Work
Virtual production is no longer a niche technology reserved for Hollywood blockbusters. Agencies across North America are integrating LED wall capabilities into their standard production toolkit. The reasons are practical: clients want more content, faster, at higher quality, without proportional budget increases. LED wall studios solve this equation by compressing what used to be a multi-week, multi-vendor process into a streamlined, single-location workflow.
For agencies in the Vancouver market, having access to a local LED wall facility means you can offer virtual production capabilities without the overhead of building your own volume or flying crews to studios in Los Angeles or Toronto. Our Richmond, BC location makes this technology accessible for projects of every scale—from a half-day social content shoot to a week-long campaign production.
Frequently Asked Questions
Can we bring our own crew and equipment?
Yes. Many agencies and production companies bring their own director, DP, gaffer, and camera package. Our team handles the LED wall and Unreal Engine operation so your crew can focus on what they do best.
How far in advance should we book?
We recommend booking at least one to two weeks in advance for standard sessions. For large-scale productions requiring custom Unreal Engine environment builds, three to four weeks of lead time is ideal.
Do you sign NDAs?
Absolutely. Confidentiality is standard practice. We sign NDAs before any project details are discussed, and our studio environment is designed for privacy and security.
What file formats do you deliver?
We deliver in whatever format your post-production pipeline requires—ProRes, RAW, H.265, or others. Camera-original files are available same day via direct transfer or cloud upload.
Book Your Production
Whether you are planning a national brand campaign, a client pitch video, or an independent film, Upperland Studio has the technology and team to make it happen. Visit our booking page to reserve your studio time, or call 604-723-4239 to discuss your project with our production team. We are at 238-13880 Wireless Way, Richmond BC V6V 0A3.

